AI Insights · Timothy · July 2025
Top Art Games on iOS in the UK: Q2 2025 Performance
Explore the performance trends of the top art games on iOS in the UK during Q2 2025, based on data from Sensor Tower.
In the second quarter of 2025, the UK iOS art games category saw notable trends in downloads, revenue, and active users, as reported by Sensor Tower.
Color by Number：Coloring Games from Wildlife Studios experienced a consistent increase in weekly revenue, peaking at approximately $7.1K in late June. Weekly downloads peaked at 19.6K in mid-April, while active users fluctuated, reaching a high of 73.2K before declining to 43.8K by the end of the quarter.
Zen Color - Color By Number by Oakever Games had a stable revenue flow, with a peak of around $913 in late May. Downloads surged to 22.6K in mid-April, and active users remained robust, closing the quarter with 73.6K.
Happy Color by Numbers Game from X-Flow showed steady revenue figures, peaking at $586 in late April. Downloads reached a high of 11.8K in mid-April, with active users decreasing from 136.8K to 106.5K over the quarter.
Color Pop AI - Coloring Book saw a peak revenue of $13.2K in mid-April. Weekly downloads were highest at 10.1K in mid-April, while active users showed a slight dip, ending at 49.3K.
DIY Phone Case Maker from Getsmart LLC, although not generating revenue, had download peaks at 8.0K in mid-April. Active users reached up to 14.4K before stabilizing around 9.6K.
For more detailed insights, visit Sensor Tower's comprehensive reports.
